Kardashians Seeking to Discredit, Embarrass Kris Humphries in Tabloid Press, Sources Sayhttp://www.foxnews.com/entertainment/2011/12/01/kardashians-seeking-to-discredit-embarrass-kris-humphries-in-tabloid-press/Kris Humphries probably wishes he had never heard the name Kardashian.
Sources in tabloid media tell Fox411.com that a spate of stories have been carefully disseminated by the Kardashian family's camp in a calculated campaign to discredit Humphries in the wake of the dissolution of his 72-day marriage to Kim.
A Kardashian rep says the allegations are “ridiculous and not true.” But it is hard to ignore the spirited whipping that Humphries is getting in the press. It began slow, but has descended lower and lower.
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An empire indeed. Kardashian isn’t just a family name, it is a brand that made a reported $65 million last year. Any successful business would try to protect itself from negative press, and now that Kris Humphries is publicly calling his former love and her family a bunch of frauds in seeking an annulment, Kardashian Inc. has to fight back, experts say.
“The Kardashians are a brand powerhouse, and the name 'Kardashian' is the driving force behind the brand. So you better bet these ladies will be do anything to prevent their name from being tarnished, and if that means making sure Kris Humphries is history by dragging him through the mud, then that is exactly what they will do,” In Touch Weekly senior editor Dorothy Cascerceri tells Fox411. “The Kardashian name and image is everything to them, and they are not going to let an ex-husband destroy that. The Kardashian family seems determined to come out of this mess on top.”
Wholly cow 65mil last year.